A 2-week group project to redesign the Template Picker of Lucidchart
Davis Chen, Libby Gress, Ryan Leibering
Competitive Analysis, Insight Generation, Mockup
What did I learn from this project
Working on real-world design problems, we listen, think, and present what we get.
Generating insights and defining a problem space from a reliable and huge amount of data.
Keeping iterating again and again in order to get the specific design.
Post-mortem meeting is a good way to not only increase morale but see our blind spots clearly.
Lucidchart is an online diagramming platform. The Template Picker allows users to start a new diagramming by choosing one of the templates from its library.
In this group project, we are asked to redesign a new Template Picker experiences for Lucidchart users. (2017/11)
1. Competitive Analysis
At the beginning of this project, we did a competitive analysis. It led us to the insight that Lucidchart overall gave more guidance than competitors in their chart-making experience, but seemed to have the same amount of guidance as their competitors in the template picker itself.
2. Data Analysis
Lucidchart's research team provided a template survey collected from different workflows / information sources in of their product. While analyzing the survey, we categorized customer complaints into three broader sections of issues.
It tells us...
41.3% say they use the diagram as a starting point, keeping and editing the shapes.
40.4% say they never use example templates, only blank templates.
15.3% say they look at the diagram as a reference, and then delete shapes and make their own.
3. Conclusions Made
If users use the templates, they do so in two main ways:
1. as a starting point
2. as a guide
4. Problem Space
From analysis, we got our problem space:
How can we rethink the navigation and guidance within the template picker to design for users?
and two key issues:
1. Provide further visual info and guidance for users.
2. Offer a navigational shortcut for users.